Flowers Foods Website Intro
Challenge:
Flowers Foods, since its first bakery was opened by the Flowers family in 1919, is today one of the largest producers of packaged bakery foods in the United States. The company owns a number of the most famous bread brands, like Nature's Own, Dave's Killer Breads, Whitewheat, Wonder Bread, Cobblestone Bread Co., Tastykake, Mrs. Freshley's, etc.
Flowers Foods team wanted their site to be "warm, fun, and surprising." I got an idea to gather all kinds of Flowers' products in one big smile and created this GIF to demonstrate how stop-motion animation activates on scroll. The idea has won a pitch.
I didn't work on further design of the website.
